Social media support that understands your work
Your expertise, proof, existing content and current priorities shape the work. Your social media then supports what you're trying to grow and become known for, and you stay involved in the ideas.
Social media support that understands your work
CLIENTS I'VE SUPPORTED HAVE BEEN FEATURED IN
Ways We Can Work Together
Choose ongoing support you need based on how social media currently works inside your business or join the waitlist for a focused one-time project.
foundations hub
For B2B founders and consultants who want someone to take ownership of social media strategy and management.
1 of 5
Investment starts at $1,250. Minimum of three months commitment.
- Social media strategy and direction
- Monthly content planning
- Content creation within an agreed monthly scope
- Content for 1 primary platform
- Strategic repurposing for 1 secondary platform
- Social media copywriting
- Basic static/carousel design or reel creative direction
- Scheduling and publishing
- Monthly performance review
- Ongoing content recommendations
PROJECTS MAY INCLUDE:
Good fit when:
Your social media needs clear direction and senior ownership. You want someone to connect your business priorities, expertise, proof and audience into an ongoing plan, and keep the work moving.
Social Media Strategy & Management
Three months gives us time to establish the direction, run it through multiple content cycles, and improve it using performance and business feedback.
library hub
For B2B founders, consultants and experts with years of useful content, ideas and expertise that should be doing more for the business.
2 of 5
Investment starts at $1,750. Minimum of three months commitment.
- Existing content + IP audit
- Source library organization
- Archive-led content strategy
- Monthly content planning
- Content creation within an agreed scope
- Content for up to 2 platforms
- Platform-specific content adaptation
- Social media copywriting
- Basic creative production or direction
- Scheduling and publishing
- Monthly performance review
- Monthly strategy review
What’s included:
Good fit when:
You already have videos, podcasts, webinars, presentations, newsletters, interviews, case studies, or other valuable material. Your team still starts from scratch. You want someone to identify what is still useful, organize it, and turn the strongest material into ongoing social content.
Existing Expertise + Social Media Management
Three months gives us time to build the system, run it through multiple content cycles, and improve it using real performance and buyer-response signals.
visibility audit
For B2B founders and consultants who want a clear, expert view of their online presence before committing to ongoing support.
4 of 5
Investment: $347. Credited toward your first month if you start ongoing support within 30 days.
- A review of your founder profile, company page, and recent content
- A check of the five places prospects look: search, LinkedIn profile, recent posts, website, and proof.
- A recorded walkthrough / 45-minute call] covering what I found
- Your top three priorities for the next 90 days
- A short written summary to share with your team
What’s included:
Good fit when:
You can tell your online presence is behind the level of your business, and you'd like to know what to fix first. You want a senior, outside view before deciding on ongoing support, or a clear plan to hand to your team.
Your Online Presence Audit with 90-Day Priorities
5 of 5
one-time projects
Not every business needs ongoing social media management.
Sometimes you need one specific strategy, campaign, or content asset built around a clear objective.
Quoted per project. Opening soon.
AVAILABILITY
1 of 4
Investment starts at $1,250. Minimum of three months commitment.
- Social media strategy and 90-day direction
- Launch and campaign content
- Lead magnets and downloadable resources
- Interactive quizzes and assessments
- Content audits and messaging direction
- Content repurposing systems
- Newsletter or blog foundations
What’s included:
Good fit when:
You have one defined social media or content problem to solve, an existing team that needs clearer direction, or a specific launch, campaign, or system to build.
Social Media Strategy & Advisory Projects
Ways We Can Work Together
Foundations Hub
For B2B founders and consultants who want someone to take ownership of social media strategy and management.
Social Media Strategy & Management
GOOD FIT WHEN:
Your social media needs clearer direction and senior ownership. You want someone to connect current business priorities, expertise, proof, and audience into an ongoing plan—and keep the work moving.
What’s included:
- Social media strategy and direction
- Monthly content planning
- Content creation within an agreed monthly scope
- Content for 1 primary platform
- Strategic repurposing for 1 secondary platform
- Social media copywriting
- Basic static/carousel design or reel creative direction
- Scheduling and publishing
- Monthly performance review
- Ongoing content recommendations
Three months gives us time to build the system, run it through multiple content cycles, and improve it using real performance and buyer-response signals.
Investment starts at $1,250. Minimum of three months commitment.
Library Hub
For B2B founders, consultants and experts with years of useful content, ideas and expertise that should be doing more for the business.
Investment starts at $1,750. Minimum of three months commitment.
Existing Expertise + Social Media Management
GOOD FIT WHEN:
You already have videos, podcasts, webinars, presentations, newsletters, interviews, case studies, or other valuable material. Your team still starts from scratch. You want someone to identify what is still useful, organize it, and turn the strongest material into ongoing social content.
What’s included:
- Existing content + IP audit
- Source library organization
- Archive-led content strategy
- Monthly content planning
- Content creation within an agreed scope
- Content for up to 2 platforms
- Platform-specific content adaptation
- Social media copywriting
- Basic creative production or direction
- Scheduling and publishing
- Monthly performance review
- Monthly strategy review
The first cycle organizes and prioritizes your existing material. Following cycles show us which ideas deserve deeper distribution and where your content library has gaps.
Visibility Audit
For B2B founders and consultants who want a clear, expert view of their online presence before committing to ongoing support.
Investment: $347. Credited toward your first month if you start ongoing support within 30 days.
A senior review of your online presence, with 90-day priorities
GOOD FIT WHEN:
You can tell your online presence is behind the level of your business, and you'd like to know what to fix first. You want a senior, outside view before deciding on ongoing support, or a clear plan to hand to your team.
What’s included:
- A review of your founder profile, company page and recent content
- A check of the five places prospects look: search, LinkedIn profile, recent posts, website and proof.
- A [recorded walkthrough / 45-minute call] covering what I found
- Your top three priorities for the next 90 days
- A short written summary to share with your team
One-Time Projects
Not every business needs ongoing social media management.
Sometimes you need one specific strategy, campaign, or content asset built around a clear objective.
Social Media Strategy & Advisory Projects
PROJECTS MAY INCLUDE:
- Social media audit + 90-day direction
- Founder + company account strategy
- Content and messaging direction
- Team workflow and approval systems
- Existing-content / repurposing strategy
- Launch and campaign strategy
- Lead magnets and interactive assessments
- Newsletter or blog foundations
GOOD FIT WHEN:
You have one defined social media or content problem to solve, an existing team that needs clearer direction, or a specific launch, campaign, or system to build.
QUOTED PER PROJECT. opening soon.
Join the waitlist and tell me what you are looking to build.
Use social media to support the business you’re building.
Planning, content, and ongoing management built around your offers, priorities, and business development goals.
selected work and results
Social media management for a healthcare expert, growing her followers from 74K to 134K across Instagram and TikTok
Turning Years of Founder Content Into a System Across Three Brands
Content strategy and execution for an editorial brand, growing TikTok to 5K
Concept Project
Work Portfolio
Personal Project
how we get started
01 Inquiry
Tell me about your business, your current social media and what you want to grow. I review every Inquiry and reply within [2 business days].
02 Discovery Fit
A 20-minute call about your business, audience, current marketing and how social media works today. If it isn't the right fit, I'll say so.
03. Strategy and Set-up
I review your current social media, existing content, audience questions, competitors, proof and workflow. Then I set the direction and build the planning and approval process around the people already involved.
04. Ongoing Management and Reporting
I handle the agreed scope each month. After each cycle, you get a clear report: what performed, what people responded to, profile and website activity, and enquiry feedback where available.
Stay involved in the decisions, ideas, and business context that genuinely require you without remaining responsible for planning, coordinating, and keeping social media moving.
Your expertise should stay involved. Your time doesn’t need to be.
BY HANDING CONTENT MARKETING TO CONTENT HUB STUDIO,
Nicole is one of the best people I have worked with.
She consistently demonstrated a strong work ethic at Scaleup Consulting and a dedication to success. Her performance at Scaleup Consulting is golden. Her leadership and organizational skills have been invaluable to the company. For Nicole the job is always the most important thing to do. Very positive attitude towards work. Certainly worth recommending.
Jayen Ashar
Founder of Scaleup Consulting Australia
We've really seen our collaboration grow along with our community.
Working with Nicole was a real pleasure. We've really seen our collaboration grow along with our community. Her curiosity and desire to innovate has resulted in posts of a very high quality, going far beyond simple community activation and sharing real knowledge. Her independence has kept our collaboration light and fluid, which isn't always easy to find; I really hope we'll work together again.
diane drubay
Pioneering Strategist, Curator, Speaker
Founder of We Are Museums
Frequently Asked Questions
Submit the inquiry form with information about your business, current social media presence, priorities, and the support you need.
I’ll review it first. If Content Hub Studio looks like a potential fit, we’ll discuss your needs and determine the appropriate scope before moving forward.
I need the business context to do the work well, and you shouldn't have to manage the content process. Your team may share business updates, client insights, source material, subject-matter checks and approvals. I turn that into the strategy, content plan and agreed deliverables.
Yes. I can work directly with a founder or alongside your marketing, sales, design, operations or leadership team. We agree responsibilities, communication and approval points during onboarding, so everyone knows what they own.
Research and discovery come first. Before creating content, I learn your services, audience, competitors, terminology, sales process, existing resources and the questions clients ask. For technical, regulated or specialised topics, your team confirms accuracy before anything is published.
No. Social media supports visibility, educating prospects, trust, reputation, website traffic, lead generation and sales. It works alongside your offer, positioning, website, sales process, referrals, email and search. We agree what social media should be responsible for, and we measure it against that role.
The first month sets the strategy, source material, messaging, workflow and first content cycle. The next two months give us enough publishing and buyer-response data to judge and improve the work. Three months builds the system. It doesn't guarantee a set number of leads in 90 days.
Yes. The right setup depends on how your business builds trust and who prospects need to hear from.
That may include the company account, a founder or partner, subject-matter experts, salespeople, or a combination of voices. During strategy, we decide what each channel or profile should contribute so the content works together rather than operating as separate feeds.
More than most businesses expect. You can share the problem, your thought process, the approach and the lesson without naming a client. We agree what's off limits during onboarding, and nothing goes out without your approval.
Most clients start with LinkedIn, where their prospects and referrers spend time. Instagram, Facebook, blogs and newsletters can come in as secondary channels, depending on your hub.
Stay involved where it matters.
hand off the planning, writing, and publishing so your business stays visible without you managing every post.
2026-10-06
READ MORE
Most firms hear from only 2 in 10 referrals. Here are the five points where referred prospects drop out before calling.
